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Popular Articles

The most-read analysis and research across QSR Pro. See what operators, franchisees, and investors are reading right now.

All TimeThis MonthThis Week
Category:AllFinance & EconomicsIndustry AnalysisMarketing & GrowthOperations & ManagementPeople & CultureTechnology & Innovation
6 articles|685 total published
1
marketing
Marketing & Growth

DoorDash’s $8 Discount Cap Changes the Flavor Fest Economics

The summer campaign creates a window to measure customer trial, order contribution and repeat business. Its headline budget is not a merchant payout.

AUG 6, 2026 · 4 MIN READ
2
marketing
Marketing & Growth

Chipotle Keeps the Seven-Visit Goal and Brings the Competition Local

The returning summer loyalty challenge adds a restaurant-level contest. Its economics depend on who changes their routine, including customers who never finish.

MAY 28, 2026 · 3 MIN READ
3
marketing
Marketing & Growth

Subway’s April BOGO Links a Two-Sandwich Deal to Sub Club

A two-sandwich offer can drive app orders and account sign-ups. Its value depends on displaced purchases, order contribution and later visits.

MAR 30, 2026 · 3 MIN READ
marketing
Marketing & Growth

OpenTable Gold Tables Makes Reservation Access a Loyalty Benefit

OpenTable's July launch rewards frequent diners with table access. Restaurants need to measure whether those bookings add business or reallocate existing demand.

JUL 8, 2026 · 3 MIN READ
marketing
Marketing & Growth

District Taco ties free Sunday kids meals to adult entrées

One qualifying adult entrée earns one free kids meal. Sunday, dine-in and counter-order requirements define the family occasion and its economics.

JUN 1, 2026 · 3 MIN READ
marketing
Marketing & Growth

Farmer Boys opens its loyalty-only salad deal to everyone

Farmer Boys said its $9.99 salad-and-drink deal was open to all guests. Removing the membership condition changes the offer’s role and what purchases can reveal.

APR 14, 2026 · 3 MIN READ