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Built with precision for the QSR industry

The Database/PIZZA

Domino's Pizza

DPZ · EST. 1960 · Ann Arbor, Michigan

+ CompareFDD notes
US UNITS6,828+2.4% YOY
GLOBAL UNITS20,500
AUV (US)$1.1M
INVESTMENT RANGE$333K–$777K
FRANCHISED %99%

01The Read

Pizza delivery and carryout chain with technology-driven ordering

FIG 1 — US UNIT COUNT, 2019–2025
6,003
2019
6,141
2020
6,294
2021
6,399
2022
6,693
2023
6,668
2024
6,828
2025

SOURCE: QSR PRO ESTIMATES

02Our Coverage

6 STORIES
Domino's vs Pizza Hut: A Tale of Two TurnaroundsMAR 20, 2026Fast Food Industry Statistics 2026MAR 19, 2026QSR Industry Report 2026: Market Size, Segment Analysis, and the Trends Reshaping Fast FoodMAR 19, 2026The History of QSR: From White Castle to DoorDashMAR 19, 2026Papa Johns vs Domino's vs Pizza Hut: The Pizza Wars ExplainedMAR 19, 2026Domino's Tech Transformation: How a Pizza Chain Became a Tech CompanyMAR 19, 2026
FDD Fact Sheet · 2025
FRANCHISE FEE
$25K
ROYALTY
6%
AD FUND
—
TERM
10 YRS
LIQUIDITY
—
NET WORTH
—
Full cost breakdown →

Segment Peers

Pizza HutLittle CaesarsPapa John'sPieology PizzeriaMOD Pizza

QSR Pro Take

A technology company that sells pizza: 85% digital mix and fortressing strategy keep delivery costs falling. Franchisee ROI is strong but new territories are scarce.

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