Jersey Mike's vs Jimmy John'sFranchise Comparison 2026
Jersey Mike's and Jimmy John's represent two different approaches in the QSR space. Here's how they compare on investment costs, fees, revenue potential, and market presence.
Quick Comparison
Side-by-Side Comparison
| Metric | Jersey Mike's | Jimmy John's | Difference |
|---|---|---|---|
| Franchise Fee | $18,500 | $35,000 | -47% |
| Total Investment (Low) | $178,000 | $330,000 | -46% |
| Total Investment (High) | $787,000 | $558,000 | +41% |
| Cash Required | $150,000 | $200,000 | -25% |
| Royalty Rate | 6.5% | 6.0% | Higher |
| Advertising Fee | 2.0% | 4.5% | Lower |
| Estimated Revenue | $1.2M | $1.1M | +9% |
| Number of Locations | 2,800 | 2,800 | Fewer |
| Year Founded | 1956 | 1983 | Older |
| Training Duration | 3 weeks | 2 weeks | Longer |
Note: Data sourced from public FDD filings and industry reports. Actual costs vary by location, real estate, and format. Always review current FDD Item 7 and Item 19 disclosures before making investment decisions.
Detailed Analysis
About Jersey Mike's
Authentic sub shop with strong unit economics and growing presence. Fresh slicing and 'A Sub Above' positioning.
About Jimmy John's
Fast sandwich delivery specialist with 'freaky fast' positioning. Simpler operations than full-service QSR.
Investment Comparison
Jimmy John's requires a lower initial investment (avg $444,000) compared to Jersey Mike's(avg $482,500), making it more accessible for first-time franchisees. However, Jersey Mike's may offer higher revenue potential.
Fee Structure
Jersey Mike's has lower ongoing fees (8.5% total) compared to Jimmy John's(10.5% total), which means more of each sales dollar stays with the franchisee. Over time, this can significantly impact profitability.
Market Position
Both brands have similar-sized networks (2,800 locations), indicating comparable market presence and operational maturity.
Frequently Asked Questions
How much does it cost to open a Jersey Mike's vs Jimmy John's franchise?
Jersey Mike's requires an initial investment of $178,000 to $787,000, while Jimmy John's requires $330,000 to $558,000. Jimmy John's has the lower average investment at $444,000.
What are the ongoing fees for Jersey Mike's vs Jimmy John's?
Jersey Mike's charges a 6.5% royalty plus 2.0% advertising fee (8.5% total). Jimmy John's charges 6.0% royalty plus 4.5% advertising fee (10.5% total). Jersey Mike's has lower total ongoing fees.
Which franchise makes more money: Jersey Mike's or Jimmy John's?
Based on estimated average unit revenue, Jersey Mike's generates $1.2M per location compared to $1.1M for Jimmy John's. However, profitability depends on many factors including local market, operating costs, and management.
How many locations does Jersey Mike's have vs Jimmy John's?
Jersey Mike's has 2,800 locations, while Jimmy John's has 2,800 locations. Jimmy John's has the larger footprint, which typically means stronger brand recognition and supply chain advantages.
Is Jersey Mike's or Jimmy John's a better franchise investment in 2026?
Both Jersey Mike's and Jimmy John's are established QSR brands with proven models. Jimmy John's offers a lower entry point, while Jersey Mike's shows higher average revenue. The best choice depends on your available capital, local market conditions, and personal goals. Always review the current FDD before making investment decisions.
Stay Updated on Franchise Comparisons
Get detailed franchise cost analysis and investment insights delivered weekly.
QSR Intelligence Briefing
Daily insights on the QSR industry. No spam, just intelligence.