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Built with precision for the QSR industry

The Database/CHICKEN

Popeyes Louisiana Kitchen

Restaurant Brands International · QSR · EST. 1972 · Miami, Florida

+ CompareFDD notes
US UNITS3,121+3.8% YOY
GLOBAL UNITS3,800
AUV (US)$1.7M
INVESTMENT RANGE$396K–$1.1M
FRANCHISED %90%

01The Read

Chicken restaurant chain specializing in New Orleans-style fried chicken

FIG 1 — US UNIT COUNT, 2019–2025
2,291
2019
2,477
2020
2,557
2021
2,739
2022
2,790
2023
3,008
2024
3,121
2025

SOURCE: QSR PRO ESTIMATES

02Our Coverage

6 STORIES
Popeyes Is in Trouble: Sales Down Four Straight Quarters, Its Biggest Franchisee Just Filed BankruptcyMAR 24, 2026How to Open a Popeyes FranchiseMAR 21, 2026The Chicken Sandwich Wars: How a Single Menu Item Reshaped the QSR IndustryMAR 19, 2026How a Chicken Sandwich Turned Popeyes Into a $5 Billion QSR BrandMAR 19, 2026The 25 Fastest-Growing QSR Chains in America Right NowMAR 19, 2026The LTO Machine: How Taco Bell, Popeyes, and McDonald's Engineer Viral Menu ItemsMAR 18, 2026
FDD Fact Sheet · 2025
FRANCHISE FEE
—
ROYALTY
6%
AD FUND
—
TERM
10 YRS
LIQUIDITY
—
NET WORTH
—
Full cost breakdown →

Segment Peers

KFCChick-fil-AWingstopChurch's Texas ChickenBuffalo Wild Wings

QSR Pro Take

The chicken-sandwich surge made the brand, and unit growth is running at 5%+. Buildout costs have crept up; the play is second-tier markets where the sandwich war is not saturated.

QSR Pro Advisory

Evaluating a Popeyes Louisiana Kitchen franchise?

Our advisory desk models unit economics, territory, and FDD terms before you sign anything.

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