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QSR INDEXMCD 292.41 +0.8%SBUX 84.12 −1.2%YUM 148.77 +0.4%QSR 68.90 +1.1%CMG 48.15 −0.3%DPZ 421.55 +2.1%WING 244.63 +3.4%SHAK 96.20 −0.7%WEN 14.02 +0.2%69 CHAINS TRACKED · UPDATED DAILY
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Built with precision for the QSR industry

The Database/CHICKEN

Wingstop

WING · EST. 1994 · Dallas, Texas

+ CompareFDD notes
US UNITS2,400+15.1% YOY
GLOBAL UNITS2,300
AUV (US)$1.6M
INVESTMENT RANGE$358K–$1M
FRANCHISED %98%

01The Read

Chicken wing restaurant specializing in various wing flavors

FIG 1 — US UNIT COUNT, 2019–2025
1,193
2019
1,344
2020
1,483
2021
1,719
2022
1,917
2023
2,086
2024
2,400
2025

SOURCE: QSR PRO ESTIMATES

02Our Coverage

6 STORIES
How to Open a KFC Franchise in 2026: Costs, Fees, Revenue, and the Full FDD BreakdownWingstop's Digital-First Playbook: Can 70% Digital Sales Reshape QSR Unit Economics?MAR 28, 2026The 2026 QSR Real Estate Bidding War: Too Many Chains Chasing Too Few A-SitesMAR 25, 2026The $1.9 Billion World Cup Meal: What Technomic's Forecast Means for QSR Operators in 16 Host CitiesMAR 25, 2026Salad and Go Cut Its Store Count in Half. The Turnaround Playbook Is a Lesson for Every Fast-Growing Chain.MAR 25, 2026Popeyes Appoints Chris Padoan as COO, Expands Field Team 75% in Turnaround PushMAR 24, 2026
FDD Fact Sheet · 2025
FRANCHISE FEE
$30K
ROYALTY
6%
AD FUND
—
TERM
10 YRS
LIQUIDITY
$100K
NET WORTH
$550K
Full cost breakdown →

Segment Peers

KFCChick-fil-APopeyes Louisiana KitchenChurch's Texas ChickenBuffalo Wild Wings

QSR Pro Take

Best-in-class growth math: sub-$500K entry, 70% digital mix, and AUVs that have nearly doubled in five years. The bet is that wing prices and delivery economics hold.

QSR Pro Advisory

Evaluating a Wingstop franchise?

Our advisory desk models unit economics, territory, and FDD terms before you sign anything.

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