With food costs up 30%+ since 2019, the brands winning on margin aren't just raising prices — they're ruthlessly optimizing what's on the menu and how it's positioned
From menu localization to master franchise deals, the strategies that determine whether U.S. chains thrive or fail overseas
With 210 million active McDonald's users and Starbucks processing 57% of U.S. sales through rewards members, QSR loyalty programs have evolved from punch cards to the industry's most powerful competitive weapon
Eighteen months into his tenure, the former Chipotle CEO has closed 600 stores, cut 2,000 corporate jobs, and finally delivered the traffic growth Wall Street has been waiting for
Inside the corporate universities and tuition programs reshaping what it means to work in quick service
McDonald's hit its 2025 packaging deadline. Starbucks is still chasing its cup problem. Here's the real progress report.
McDonald's is opening 9,000 stores by 2027. Starbucks added 791 net new locations in fiscal 2025. The battle for the next billion QSR customers is being fought outside the United States.
Mobile represents 60% of all digital restaurant orders. Starbucks drives 59% of U.S. sales through its app. McDonald's has 210 million loyalty users. The QSR transaction is moving permanently to the phone.
Rising water costs, mandatory restrictions, and supply chain pressures are forcing QSR brands to rethink operations in the driest region of the country