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Popular Articles

The most-read analysis and research across QSR Pro. See what operators, franchisees, and investors are reading right now.

All TimeThis MonthThis Week
2026
Finance & Economics•March 2026

Tariffs Are Squeezing Restaurant Margins in 2026, and the Playbook Is Running Thin

A new wave of tariff-driven cost pressure is hitting restaurant operators at the worst possible time, with food costs up 40% over five years while menu price increases lag at 30%. With consumer spending softening and supply chains in flux, the traditional tools for protecting margins are losing their edge.

Category:AllFinance & EconomicsIndustry AnalysisMarketing & GrowthOperations & ManagementPeople & CultureTechnology & Innovation
559 articles|645 total published
QSR Pro Staff
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6 min read
•10
2026
Finance & Economics•March 2026

Coffee Prices Hit Record Highs and QSR Chains Are Scrambling: Inside the 2026 Global Coffee Crisis

Elena Vasquez•8 min read•10
2026
Finance & Economics•March 2026

Uber Eats Raises Restaurant Fees Again: The Third-Party Delivery Commission Squeeze of 2026

Uber Eats raised its Lite tier commission from 15% to 20% in early March 2026, adding a 5% surcharge on Uber One orders. For QSR operators already running 3-9% net margins, the math on delivery profitability just got harder.

QSR Pro Staff•8 min read•9
Scooter's
Industry Analysis•March 2026

Scooter's Coffee: the drive-thru coffee dark horse

850 locations, $881K AUV, and 16% annual growth. Can Scooter's drive-thru kiosk model compete with Dutch Bros and Starbucks?

QSR Pro Staff•6 min read•9
2026
Technology & Innovation•March 2026

One in Four Restaurants Now Uses AI: What the NRA's 2026 State of the Industry Report Reveals

The National Restaurant Association's 2026 State of the Restaurant Industry report found 26% of operators now use AI-related tools, with marketing leading adoption and customer ordering lagging far behind. Here's what the data actually shows about where the industry stands.

QSR Pro Staff•7 min read•9
76
Industry Analysis•March 2026

MCL Restaurant and Bakery Shrinks to Seven Locations After 76 Years of Cafeteria-Style Dining

MCL, once a 30-location Midwest cafeteria institution, is closing five more units this month and citing years of declining sales. What the chain's collapse reveals about America's dying cafeteria format.

QSR Pro Staff•6 min read•9
2026
Marketing & Growth•March 2026

QSR Social Media Marketing Playbook 2026

What's working on TikTok, Instagram, and Twitter for fast food brands in 2026. Viral campaigns, UGC strategies, influencer partnerships, and the tactics driving real sales.

QSR Pro Staff•9 min read•9
40
Technology & Innovation•March 2026

QSR's Digital Majority: 40% of Chain Transactions Now Flow Through Apps and Websites

Digital ordering has crossed a critical threshold. More than 40% of chain restaurant transactions globally now originate through apps and websites, according to Mordor Intelligence data. Combined with off-premise formats accounting for 70% of leading brands' revenue, the shift is rewriting how restaurants are designed, staffed, and operated.

QSR Pro Staff•8 min read•9
Unit
Finance & Economics•March 2026

QSR Unit Economics Explained: What Every Investor Needs to Know

AUV, four-wall EBITDA, payback period, sales-to-investment ratio - these are the metrics that separate winning QSR concepts from value traps. Here's how to read the numbers that actually matter.

QSR Pro Staff•9 min read•9
2026
Marketing & Growth•March 2026

Chick-fil-A's Spring 2026 Menu Offensive: Seven New Items and the Jalapeño Ranch Gambit

Chick-fil-A launched seven new menu items on March 9, 2026, capping a period in which the chain quietly rolled out six additional sandwiches earlier in the year. The headline move is a Jalapeño Ranch Club sandwich lineup that signals something more than a seasonal refresh.

QSR Pro Staff•8 min read•9
Value
Finance & Economics•March 2026

The QSR Value War Is a Race to the Bottom. Here's Who's Winning and Who's Bleeding.

Every major fast food chain is running some form of value promotion in 2026, and the math is punishing franchisees while rewarding brands with digital infrastructure and scale. The winners and losers of this price war are becoming clear.

Sarah Mitchell•12 min read•9
$184M
Finance & Economics•March 2026

Fat Brands Gets $184M DIP Financing as Court Ousts Wiederhorn Family: What the Management Purge and Bid Timeline Mean for 2,200 Franchise Locations

A bankruptcy court approved $184 million in debtor-in-possession financing for Fat Brands while simultaneously pushing out CEO Andy Wiederhorn and his three sons. With qualified bids due April 24 and an auction set for April 28, more than 2,200 franchise locations across 18 brands now face a compressed ownership transition timeline.

QSR Pro Staff•8 min read•9
Open
Finance & Economics•March 2026

How to Open a Subway Franchise

Subway has long been one of the most accessible franchise opportunities in quick-service restaurants. The initial investment is lower than most major brands. The footprint is flexible (you can open in

QSR Pro Staff•6 min read•9
2025
Industry Analysis•March 2026

McDonald's Q4 2025: Record Revenue, 2,600 New Restaurants Planned, and the $37 Billion Bet on Growth

McDonald's closed 2025 with $7.01B in Q4 revenue, beating estimates by nearly 3%. With 2,600 new openings planned for 2026, the chain is racing toward 50,000 global locations.

QSR Pro Staff•7 min read•9
McDonald's
Industry Analysis•March 2026

McDonald's vs Jollibee: The Global Fast Food War Nobody Saw Coming

Jollibee operates 1,700+ stores across 18 countries, growing 8-10% annually while McDonald's grows at 2-3%. In the Philippines, Jollibee owns 50% of the QSR market while McDonald's sits at 15%. The fast food map is being redrawn.

QSR Pro Staff•6 min read•9
2026
Industry Analysis•March 2026

CAVA's Q1 2026: The Fast-Casual Chain That Defied Gravity

While Chipotle missed estimates and Sweetgreen's stock cratered 27.7%, CAVA posted $331.8M in revenue and 10.8% same-restaurant sales growth in Q1 2026. Here's what the Mediterranean chain is doing differently and why it matters for the fast-casual sector.

QSR Pro Staff•8 min read•9
2026
Finance & Economics•March 2026

McDonald's Q1 2026 Preview: Winter Storms, Value Fatigue, and the Deceleration Debate

McDonald's reports Q1 2026 earnings on April 23. After a strong Q4 with U.S. comps up 6.8%, management already warned investors to expect a sequential slowdown. Here's what operators and investors should watch.

QSR Pro Staff•7 min read•9
Dutch
Industry Analysis•March 2026

Dutch Bros' Breakout Year: How a Drive-Thru Coffee Chain Is Outrunning Starbucks

Dutch Bros posted $1.64 billion in 2025 revenue, a 27.9% jump, while expanding to 1,136 locations and guiding toward $2 billion in 2026. As Starbucks stumbles through a complicated turnaround, the Oregon-born drive-thru chain is writing a different kind of growth story.

QSR Pro Staff•9 min read•8
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